Influencer, 30, shares video announcing death weeks after birth of first child

Influencer Tanner Martin Bids an Emotional Farewell Prior to His Passing

Just weeks after becoming a father, social media personality Tanner Martin released a touching farewell video, revealing his death following a prolonged struggle with terminal cancer.

Tanner and his wife Shay cultivated a loyal audience by sharing his experience with colon cancer, which he was diagnosed with in 2020 at the age of 25. The couple chronicled their bucket list experiences, which included visits to Disney World, Mexico, Italy, and a vow renewal ceremony. A memorable moment was meeting Mark Hamill, the actor who portrays Luke Skywalker—Tanner’s favorite character.

In his last Instagram video, Tanner addressed his 455,000 followers, stating, “Hey, it’s me, Tanner. If you’re watching this, I am dead.” Despite the somber message, he maintained a lighthearted tone, expressing, “Life was awesome. I really enjoyed it while I was here.”

He continued, “Hopefully there’s something after this. I’m excited to meet those people… and make fun of all you nerds.”

Over the course of four years, Tanner underwent more than 50 rounds of chemotherapy and several surgeries. He candidly discussed the topic of death, urging others to prepare in advance, particularly to alleviate the burden on their loved ones.

On May 15, 2025, Tanner and Shay welcomed their daughter AmyLou. In a TikTok video, Shay shared their IVF journey and the challenges they encountered due to Tanner’s health, stating, “Cancer has taken so much from us… Until now.”

Tributes flooded in beneath Tanner’s final video. One follower commented, “The most special human. Rest in peace, sweet Tanner.” Another remarked, “Heaven just gained the best angel. Love and prayers to Shay and your baby girl.

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